If you’re not being treated with love and respect, check your price tag

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Even in the market under pricing a commodity ultimately leads to abuse and diminished profits.

I heard some car experts discussing recent developments in the industry and they said there’s a cluster of high performance sedans among them Mercedes E250, Audi A5, Mazda Atenza and Nissan Skyline that’s more of a quiet club of cruisers. In fact if you don’t know any of those cars it’s because they’re not very common and the owners don’t flaunt them.

But among them there’s one car that has generated a lot of noise, namely the Toyota Mark X. Apart from the name appealing to the younger set of drivers and even vaguely suggesting defiance, the car also has all the high end luxuries of it’s cluster like a super engine and spacious interior, but the problem is that it was priced below its counterparts.

This created another problem that has haunted the manufacturer and perhaps contributed to the reasons they finally discontinued manufacturing it: it became affordable to the wrong class of people.
So people purchase a car they would otherwise not afford, which means they’re incapable of handling it’s speed and power, and the consequence is increased numbers of accidents and irresponsible driving, which tainted the car’s reputation and in the end took the sales down.

If you price yourself below what you know to be your worth you’ll end up becoming affordable to the wrong kind of people and they won’t treat you according to how you deserve.

If you know you’re worth a certain class of decency and dignity, you have no option but to stick to your convictions until you meet those who match your class. Violate this and you end up in the hands of the wrong class of ‘operators.’

courtesy Benjamin Zulu

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