How to Make Money on Social Media
There are over 100 ways in which you can make money through social media in Kenya. We have individuals, especially social media influencers who generate over Ksh.1 million every month from Facebook alone.
Some of the best social media platforms to make money online include: Facebook, Twitter, Instagram, Tik Tok and Telegram.
You can also make money through WhatsApp.
*Market your products on social media*
If you have a shop, social media is the best platform to market the products. Online shop business can be done perfectly on Facebook and Instagram.
There are those who don’t have websites or physical shops, they can advertise the products on social media such that when orders are made, they deliver using various delivery companies available in Kenya. Clothes, shoes and smartphones are some of the best products to market online.
*Market your blog on social media and drive traffic to it*
If you own a blog, social media traffic will be very important. In fact, most of the big blogs in Kenya get over 50% of traffic from social media. The traffic converts into money because there are people who click on adverts displayed on blogs.
The more traffic your blog gets, the more popular it becomes. Eventually, people will know your products and end up buying them.
For those who don’t have a blog, you can spend just Ksh.5,000 to create one.
*Become a social media influencer*
Create pages on social media, promote them and get brands to advertise on them. This is the surest way of becoming a millionaire online.Through your pages, you will get sponsored posts, banners and videos to post and get money. One sponsored post will give you between Ksh.5,000 to Ksh.100,000.
*Earn through native videos*
Native videos are offered by Facebook. If your page becomes so popular and you become an authority in your niche, Facebook will advise to integrate their videos within your videos. You will be paid on monthly basis.
*Affiliate marketing*
We have numerous people making money through affiliate marketing. All you need is to create a banner and pin it on your Facebook page, the banner should contain the affiliate links such that when someone clicks on the link and buys the products, you earn commissions.
You can also drive traffic from social media to your blog and enable your audience to buy products through links in your blog posts.
*Build and sell Facebook pages and groups, WhatsApp groups and other social media accounts*
Create Facebook pages and groups, build them and sell to those who need pages and groups with followers. I have a friend who does this business and I can assure you it pays. A page with 100,000 followers will earn you Ksh.50,000 to Ksh.100,000 or even more.
*Manage social media accounts for other people*
Musicians, politicians and businessmen are some of the people who don’t have time to manage their own social media pages. If possible, position yourself as a Social Media Manager and look for people who want their pages to be managed professionally. You can make up to Ksh.100,000 per month for just managing and growing various individual’s social media pages.
*Entertain people on social media and ask for support through MPESA*
We have comedians and DJs who entertain their audience and ask for support through MPESA. I heard one of them saying that she makes over Ksh.50,000 whenever she goes live.
*Own online TV*
Online TVs are generating a lot of cash for Kenyans. The likes of Jalango makeover Ksh.1 million. During Live interviews on his Jalango TV he gets at least 2 adverts per day.
*Finally*
These are just a few ways of making money on social media.
As we always tell you, there’s no marathon race that has ever been won by those who did not start the race.
So, instead of sitting at home waiting for your job application to be noticed, why not venture into online business.
If you like the ideas discussed above and you have what it takes to actualize it…then don’t wait to start…just do it.
BY
Timothy Angwenyi
Business Consultant
Justine Nyachieo
Business Man & Mentor
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