Kenya Export Promotion and Branding Agency Unveils New Strategic Plan, Receives Praise from KNCCI CEO

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In a move poised to invigorate Kenya’s export sector and enhance its global presence, the Kenya Export Promotion and Branding Agency (KEPROBA) has officially launched its new Strategic Plan. The announcement has garnered applause from Mr. Patrick Nyangweso, the CEO of the Kenya National Chamber of Commerce & Industry (KNCCI), who expressed enthusiasm for the continued partnership between the two entities.

The unveiling of KEPROBA’s Strategic Plan marks a significant milestone in the agency’s commitment to promoting Kenyan products and services on the international stage. With a focus on innovation, market diversification, and strategic partnerships, the plan aims to position Kenya as a competitive player in the global market.

Mr. Patrick Nyangweso, CEO of KNCCI, lauded the initiative, highlighting the pivotal role of collaboration in driving economic growth and fostering a favorable business environment. He emphasized the importance of leveraging Kenya’s rich resources and vibrant entrepreneurial spirit to expand export opportunities and strengthen the country’s brand identity.

The strategic partnership between KEPROBA and KNCCI reflects a shared vision of harnessing Kenya’s potential to become a key player in the global economy. Through collaborative efforts and coordinated initiatives, both organizations are poised to drive sustainable development, create employment opportunities, and enhance the country’s economic resilience.

As Kenya continues to navigate the complexities of the global market, the launch of KEPROBA’s new Strategic Plan signals a renewed commitment to harnessing the nation’s untapped potential and charting a course towards prosperity. With unwavering dedication and strategic foresight, stakeholders remain optimistic about Kenya’s ability to emerge as a formidable force in the international arena.

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